Brand Reputation Rankings for Girl Groups in October Revealed

The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from September 11 to October 11.

RESCENE continued their reign at the top of the list with a brand reputation index of 9,637,135, marking a 13.49 percent increase in their score since September. High-ranking phrases in the group’s keyword analysis included “REMINE” and “uncles,” while their highest-ranking related terms included “perform,” “advertise,” and “root for.” RESCENE’s positivity-negativity analysis also revealed a score of 96.37 percent positive reactions.

IVE rose to second place with a brand reputation index of 4,679,810, marking a 15.78 percent increase in their score since last month.

Meanwhile, BLACKPINK took third place for October with a brand reputation index of 4,168,516.

Red Velvet ranked fourth with a brand reputation index of 2,981,323, marking a 25.22 percent rise in their score since last month.

Finally, aespa rounded out the top five with a brand reputation index of 2,591,159, marking a 19.14 percent increase in their score since September.

Check out the top 30 for this month below!

1. RESCENE
2. IVE
3. BLACKPINK
4. Red Velvet
5. aespa
6. LE SSERAFIM
7. TWICE
8. KiiiKiii
9. Hearts2Hearts
10. i-dle
11. Girls’ Generation
12. OH MY GIRL
13. ILLIT
14. izna
15. WJSN
16. UNIS
17. H1-KEY
18. ITZY
19. FIFTY FIFTY
20. MAMAMOO
21. TUIDE
22. Apink
23. NMIXX
24. fromis_9
25. BABYMONSTER
26. STAYC
27. MEOVV
28. tripleS
29. I.O.I
30. KISS OF LIFE

Watch Red Velvet’s Joy in her drama “The One and Only” below:

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And check out Irene’s film “Double Patty” below:

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