The Korean Business Research Institute has revealed this month’s brand reputation rankings for rookie idol groups!
The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various rookie idol groups, using big data collected from September 1 to October 1.
BIGHIT MUSIC’s new boy group CORTIS topped this month’s list with a brand reputation index of 2,189,178. High-ranking phrases in the group’s keyword analysis included “FaSHioN,” “hip hop,” and “performance,” while their highest-ranking related terms included “powerful,” “passionate,” and “to color.” CORTIS’s positivity-negativity analysis also revealed a score of 85.62 percent positive reactions.
“BOYS II PLANET” group ALPHA DRIVE ONE took second place on the list with a brand reputation index of 1,014,319 for October.
KiiiKiii ranked third for the month with a brand reputation index of 754,976, while Hearts2Hearts came in fourth place with a score of 628,714.
Finally, “Universe League” group AHOF rounded out the top five with a brand reputation index of 628,039, marking a 50.52 percent increase in their score since September.
Check out the top 30 for this month below!
1. CORTIS
2. ALPHA DRIVE ONE
3. KiiiKiii
4. Hearts2Hearts
5. AHOF
6. RESCENE
7. izna
8. ILLIT
9. TWS
10. BABYMONSTER
11. KATSEYE
12. XLOV
13. Geenius
14. MEOVV
15. UNIS
16. eite
17. IDID
18. KickFlip
19. HORI7ON
20. SAY MY NAME
21. A1
22. ARTMS
23. NOWZ (formerly NOWADAYS)
24. ifeye
25. Big Ocean
26. NEWBEAT
27. SPIA
28. BADVILLAIN
29. USPEER
30. LUN8
Source (1)