October Star Brand Reputation Rankings Released

The Korean Business Research Institute has published its brand reputation rankings for all stars during the month of October!

The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from September 28 to October 28.

BTS rose to the top of this month’s list with a brand reputation index of 10,421,205, marking an 11.21 percent increase in their score since September.

Meanwhile, Lim Young Woong took second place with a brand reputation index of 8,201,514.

IVE jumped to third place with a brand reputation index of 7,455,557, marking a 37.27 percent rise in their score since last month.

Soccer star Son Heung Min ranked fourth for October with a brand reputation index of 7,198,871.

Finally, BLACKPINK rounded out the top five with a brand reputation index of 7,052,536, marking a 2.34 percent increase in their score since September.

Check out the top 30 for this month below!

1. BTS
2. Lim Young Woong
3. IVE
4. Son Heung Min
5. BLACKPINK
6. Yoo Jae Suk
7. TWICE
8. Kim Yong Bin
9. Byeon Woo Seok
10. Ryu Hyun Jin
11. Kim Yeon Koung
12. Jun Hyun Moo
13. Jo Woo Jin
14. Lee Chae Min
15. SEVENTEEN
16. Lee Byung Hun
17. Park Ji Hyeon
18. Stray Kids
19. Faker
20. Park Na Rae
21. Park Jin Young
22. WOODZ (Cho Seung Youn)
23. Cho Yong Pil
24. Kim Woo Bin
25. DAY6
26. Kim Go Eun
27. SHINee
28. Choo Sung Hoon
29. i-dle
30. NCT

Source (1)